How to Price Your Custom Merch on Design Yangu (Complete Pricing Guide for Kenyan Designers)
Learn exactly how to price your custom merch on Design Yangu. Margin tables, pricing psychology, and Kenya-specific strategies for Kenyan designers in 2026.
You've uploaded your design. You've picked your products. Now the platform asks you to set a price — and suddenly you're second-guessing everything.
Every designer on Design Yangu faces this moment. This guide is the answer to it.
We'll walk you through how the pricing model works, what margins actually look like, the psychological tactics that move product, and the specific numbers successful Kenyan designers are using right now.
The base cost is what it costs Design Yangu to print and produce each item. This covers the blank product, printing, quality check, and packaging. You never pay this upfront — it's deducted when a sale happens.
Your margin is the difference: selling price minus base cost. That's your income, transferred directly to your M-Pesa after each order.
No stock to buy. No invoices to chase. No waiting 30 days for a bank transfer. When someone orders, the base cost is covered, and the rest is yours.
Here's a working guide to base costs for popular products. Use these as your floor when setting prices: